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If you’re an agency owner or entrepreneur looking to turn software into a scalable income stream, GoHighLevelâs SaaS Mode might be the best-kept secret in the digital space.
With the ability to white-label the entire platform, resell subscriptions, and automate workflows, GoHighLevel gives you more than toolsâit gives you a business model.
Letâs break down exactly what the GoHighLevel SaaS plan includes, how much it costs, and how you can use it to build consistent recurring revenue.
GoHighLevelâs SaaS Mode is available only on the $497/month Agency Pro plan
The plan unlocks white-label branding, client billing, and automation
You can create custom software packages and pricing for clients
It includes advanced tools like AI messaging, phone/SMS rebilling, and SaaS configurator
Everything is automated through Stripe and onboarding snapshots
SaaS Mode transforms GoHighLevel from a service tool into your very own software business. Instead of offering services manually, you can resell GoHighLevelâs powerful platform as your own branded CRM and automation suite.
Clients log in to your branded portal, pay your pricing, and interact with your support. Itâs a turnkey solution for starting or scaling a software-as-a-service companyâwithout needing to build any tech from scratch.
Hereâs how GoHighLevel’s subscription tiers break down:

Hereâs everything you get with the SaaS Plan thatâs not included in the Starter or Unlimited plans:
Design your subscription plans with custom pricing, feature access, and onboarding flows.
Charge clients monthly or annuallyâautomatically. Stripe handles subscriptions, payments, and invoices.

Remove all GoHighLevel branding and replace it with your own:
Login page with your logo
Branded URL (e.g., app.yourcompany.com)
Custom favicon and colors
Fully branded mobile app (optional upgrade)
Charge clients for:
SMS (via Twilio/LC Phone)
Voice calls
AI messages (Workflow AI and Conversation AI)
Number lookups, call recordings, and more
Set your own profit marginsâGoHighLevel calculates everything and bills clients through Stripe.

Clients log in and see your agencyâs name, not GoHighLevelâs. Everything looks and feels like your software.
Track usage and profitability across all sub-accounts. See whoâs using what and how much they owe.
Using snapshots, you can instantly deploy pre-built funnels, emails, automations, calendars, and more with a single click.
GoHighLevel lets you resell services like phone minutes, SMS, and AIâso you can earn money without lifting a finger.
| Service | Your Cost | You Charge | Your Profit |
|---|---|---|---|
| SMS | $0.0079 / segment | $0.02 / segment | $0.0121 |
| Voice (LC Phone) | $0.018 / minute | $0.05 / minute | $0.032 |
| Conversation AI | $0.02 / message | $0.05 / message | $0.03 |
Letâs say you create 3 pricing tiers inside your SaaS dashboard:
| Plan Name | Price (per month) | Features Included |
|---|---|---|
| Launch | $97 | CRM, forms, calendars, 1 user |
| Growth | $197 | + Automation, AI chat, SMS |
| Pro | $297 | + Phone system, custom dashboards, 5 users |
Monthly revenue = $5,910
Cost of GoHighLevel SaaS = $497
Profit = $5,413/month (before rebilling margins)
Now add rebilling for AI and phone/SMS, and your profits grow exponentially.
Hereâs how launching a SaaS with GoHighLevel compares to offering manual services:
| Traditional Services | SaaS Model with GoHighLevel |
|---|---|
| Time-for-money | Recurring, scalable revenue |
| Manual fulfillment | Automated workflows and onboarding |
| High client churn | Sticky software creates long-term clients |
| Limit to growth | Unlimited clients, no extra workload |
Agencies that want recurring revenue
Freelancers tired of project-to-project work
Coaches/Consultants looking to productize expertise
Course creators wanting to add a backend platform
Anyone who wants to sell software without building it

GoHighLevel SaaS is a white-labeled version of the GoHighLevel platform, allowing you to rebrand and sell it as your software.
The SaaS Pro Plan is priced at $497/month, offering advanced tools like custom branding, client billing, and API access.
Yes! Everything from the logo to the pricing structure can be tailored to suit your brand.
Absolutely. The platform is intuitive, with tutorials and support to guide you every step of the way.
Yes, the platform is designed to support businesses of all sizes, making it easy to expand your client base and revenue.
GoHighLevelâs SaaS Plan isnât just softwareâitâs a business opportunity in a box. You get the infrastructure, tools, billing engine, and branding needed to run your own SaaS companyâall for $497/month.
Whether youâre just starting or scaling, this plan gives you the power to stop trading time for money and start earning recurring income on autopilot.
If you’re serious about building something long-term, GoHighLevel SaaS Mode is the smartest move you can make.
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