HighLevel Social Planner vs SocialBee

Which Social Media Tool Reigns Supreme for Your Business?

If you’re on the hunt for a social media scheduler that simplifies planning, boosts engagement, and saves you hours of time, you’ve likely come across HighLevel Social Planner and SocialBee. These two powerhouses offer robust tools—but which one fits your workflow best?

This article breaks it all down in a clear, side-by-side comparison so you can make the best choice for your business.

Quick Takeaways

✅ HighLevel is ideal if you’re already using its all-in-one CRM and marketing automation suite.
🐝 SocialBee shines in content curation, re-queueing, and advanced audience targeting.
🛠️ HighLevel integrates natively with your existing workflows, while SocialBee is better for standalone social scheduling.
💵 Pricing differs significantly—HighLevel includes Social Planner in broader packages, while SocialBee offers standalone tiers.
🔄 Content recycling and post categorization are stronger in SocialBee.

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HighLevel Social Planner vs SocialBee

✅ What is HighLevel Social Planner?

HighLevel Social Planner is a built-in feature within the GoHighLevel all-in-one marketing platform. It allows users to create, schedule, and manage social media posts across multiple platforms like Facebook, Instagram, LinkedIn, and Google Business Profile. It’s fully integrated with HighLevel’s CRM, workflows, email/SMS marketing, and automation tools.

Best for:

Agencies, SaaS resellers, and businesses already using HighLevel
Teams looking for a centralized marketing and automation platform

Key Strengths:

- Built into your CRM & automation workflow
- White-label support for reselling
- Seamless integration with other HighLevel features

🐝 What is SocialBee?

SocialBee is a dedicated social media scheduling and management tool that helps users categorize, automate, and recycle posts across various platforms such as Facebook, Instagram, Twitter, LinkedIn, Pinterest, and TikTok. It’s a standalone platform designed specifically for content-driven brands and marketers.

Best for:

Solopreneurs, content creators, and small to mid-sized agencies
Users focused specifically on content scheduling, recycling, and social media growth

Key Strengths:

Powerful content recycling & category scheduling
Broader platform support (TikTok, Pinterest, etc.)
More detailed analytics and visual scheduling tools

Feature-by-Feature Comparison

📅 Content Scheduling

Platform	Supports Content Scheduling	How It Works
HighLevel Social Planner	✅ Yes	Drag-and-drop calendar with scheduled posting to connected platforms
SocialBee	✅ Yes	Visual calendar with post previews and queue management per profile

🗂️ Category-Based Scheduling

Platform	Supports Categories	How It Works
HighLevel	❌ No	Posts are scheduled individually without content grouping
SocialBee	✅ Yes	Categorize posts (e.g., Promotions, Tips) and automate rotation

🔁 Content Recycling

Platform	Supports Recycling	How It Works
HighLevel	❌ No	Posts are one-time only
SocialBee	✅ Yes	Automatically reuses evergreen content from selected categories

🧠 AI Content Creation

Platform	Built-in AI Support	How It Works
HighLevel	✅ Yes	Content AI generates captions, hashtags, blog snippets
SocialBee	✅ Yes	Offers AI content through integrated tools and extensions

🤝 CRM and Automation

Platform	CRM Integrated	How It Works
HighLevel	✅ Yes	Native integration with automation workflows, CRM, and triggers
SocialBee	❌ No	Requires third-party tools like Zapier for CRM or workflow automation

👥 Team Collaboration

Platform	Team Access	How It Works
HighLevel	✅ Yes	Agency-level team access and sub-account collaboration
SocialBee	✅ Yes	Available on higher-tier plans

📈 Analytics & Reporting

Platform	Reporting Tools	How It Works
HighLevel	Basic	Post-level engagement stats
SocialBee	Advanced	Multi-platform performance analytics and export features

When to Choose Each Tool

Choose HighLevel if you:

Are already using HighLevel for funnels, CRM, or email marketing.
Need automation workflows tied to your social posts.
Run an agency and want to white-label tools for clients.
Prefer an all-in-one platform over juggling multiple subscriptions.

Choose SocialBee if you:

Focus mainly on content planning and publishing.
Want to categorize and recycle evergreen posts.
Need support for platforms like TikTok, Pinterest, and Twitter.
Prefer a simple, standalone tool with strong social scheduling power.

Pricing Breakdown

🚀 GoHighLevel Pricing Plans

Plan Name	Monthly Price	Best For	Key Features
Starter	$97/month	Individual businesses & marketers	One sub-account, CRM, funnels, automation, email/SMS marketing, Social Planner
Unlimited	$297/month	Marketing agencies	Unlimited sub-accounts, white labeling, all Starter features + advanced reporting
SaaS Pro	$497/month	SaaS resellers & scaling agencies	SaaS Mode, rebilling, lead connector branding removal, everything in Unlimited

🐝 SocialBee Pricing Plans

Plan Name	Monthly Price	Best For	Key Features
Bootstrap	$29/month	Solopreneurs & freelancers	5 social profiles, 1 user, category-based posting, basic analytics (3 months)
Accelerate	$49/month	Small businesses & power users	10 profiles, 1 user, content recycling, bulk editing, advanced analytics (2 years)
Pro	$99/month	Teams & content marketers	25 profiles, 3 users, multiple workspaces (5), priority support, team features

Frequently Asked Questions

Can I use HighLevel Social Planner by itself?

No. It’s part of the full HighLevel platform and not sold separately.

Is SocialBee a CRM like HighLevel?

No. SocialBee is purely a social media scheduling tool. It does not include CRM features like contact management, automation workflows, email marketing, or sales funnels.

Can I manage multiple brands or clients?

Yes, both tools support multiple accounts. HighLevel uses sub-accounts; SocialBee uses workspaces.

Can I white-label either of these platforms?

HighLevel: White labeling is included on Unlimited and SaaS Pro plans. You can brand everything as your platform.
SocialBee: No, there is no white-label or reselling option currently.

Which one is better for agencies?

If you’re an agency:

Choose HighLevel for: client white-labeling, CRM, automation, funnel building, and SaaS mode.
Choose SocialBee for: managing social content across many clients, especially if you only need post scheduling.

Conclusion

Choosing between HighLevel’s Social Planner and SocialBee depends on what kind of marketer you are.

If you’re building automated marketing funnels, sending emails, and managing leads, then HighLevel offers incredible value by including social scheduling in its all-in-one ecosystem.

But if your focus is purely social content—and you want top-tier scheduling, recycling, and post management—SocialBee might be your perfect match.

There’s no wrong answer here, just the right tool for your workflow.

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