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If you’ve been using GoHighLevel for managing customer reviews, you know how important it is to stand out in today’s competitive digital world. Text-based reviews are great, but they don’t offer the personal touch that can build trust and showcase your customers’ real experiences. That’s why we’re excited to announce a brand-new feature in GoHighLevel Labs: Video Testimonials! 🎉
Gone are the days of relying solely on written feedback. With the introduction of video testimonials, businesses can now capture the true essence of their customers’ experiences—straight from the source. This personal touch is powerful because it’s authentic, relatable, and highly engaging. Video testimonials help your potential clients get a closer look at the people behind your products or services, creating a more emotional connection.
Here’s a full breakdown of everything you need to know about this exciting new feature!
Video testimonials are not just about collecting feedback; they are an essential tool to build credibility, trust, and emotional appeal for your brand. Here’s why this feature is a game-changer:
People trust people. Video testimonials provide that personal, face-to-face connection that written reviews just can’t replicate. Hearing directly from your customers, seeing their facial expressions and body language, and watching their genuine reactions helps potential clients feel more confident about doing business with you.
Videos are naturally more engaging than plain text. A quick video is more likely to be watched and shared across social media, giving your testimonials a much broader reach. Think about how many times you’ve scrolled through a video on your feed—it’s simply more captivating!
Having video testimonials on your website or social media profiles is a huge asset for your reputation management. Instead of relying on written reviews that may be harder to verify, video testimonials allow potential clients to see and hear firsthand about the value your business provides. And if you’re in a competitive industry, this is a great way to differentiate yourself!
Now that we’ve established why video testimonials are essential, let’s dive into the details of how you can start using GoHighLevel’s new Video Testimonials feature.
GoHighLevel makes it super easy to create custom video collectors. You can design the experience to match your brand, ensuring that every video review request is on-brand and engaging. Here’s what each collector page includes:
Welcome Page: Greet your customers and introduce the process. Let them know how important their feedback is to you.
Questionnaire Page: This page allows you to set up up to 3 questions that guide the customer to provide relevant, thoughtful responses in their video. You can ask anything from “What was your favorite part of our service?” to “How has our product helped you?”
Attribution Page: Capture key information such as the customer’s name, email, and phone number. This ensures you can follow up or thank them for their testimonial.
Thank You Page: After they record their testimonial, show them your gratitude with a personalized thank you message. You can even direct them to additional actions, such as scheduling a follow-up meeting or checking out other services.
You can brand each collector page to match your business style by customizing the background, logo, text, button colors, and more. This customization ensures that the experience feels personal and seamless.

Once you’ve set up your video collectors, GoHighLevel allows you to manage them effortlessly:

GoHighLevel makes it easy to share video collector links via SMS, email, or WhatsApp. Simply choose the appropriate collector link and send it to your customer. Once the customer clicks the link, they can record or upload their video directly from their desktop or mobile phone—no special app required. This makes it incredibly easy for customers to submit their feedback at their convenience.
Once you’ve received video testimonials, they’ll be neatly organized in the Responses tab. From here, you can easily view and download the videos, giving you full control over how and where you use these testimonials. Whether you’re showcasing them on your website or sharing them on social media, the process is smooth and seamless.

Once you’ve gathered your video testimonials, GoHighLevel provides several ways to display them on your website, in a review widget, or even in emails. Here’s how you can show off your glowing feedback:
This flexibility gives you the ability to showcase your reviews in a way that feels authentic and fits seamlessly with your site’s aesthetics.

It’s quick and easy to start collecting video testimonials with GoHighLevel. Here’s a step-by-step guide:
The Video Collectors feature is highly customizable. You can change the background, logos, text, colors, and buttons to match your brand’s identity.
Video testimonials are a powerful way to capture and showcase authentic customer feedback, and GoHighLevel’s new Video Testimonials feature makes it easier than ever to gather and display this content. By leveraging the personal connection that videos provide, you can build stronger relationships with your clients and boost your business’s reputation. Start using video testimonials today, and watch how they transform the way your customers engage with your brand!
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